Anfield Library

[Daniel 7]

I have a seat in the paddock, main stand. I'm only one of a few round me that sing YNWA and hold a scarf before the game. As for singing during the game, I got told to be quiet once when I joined in with a song from the Kop.

We haven't created a new song for a while. Most songs for players are **** - just a feeble attempt at finding a tune for their surname.

In my view it's ticket prices and the type of person who can afford to go to the game. I never drink before a match and it doesn't stop me from singing.

That's round where I sit most of the time

You rarely see the same faces from game to game either though.

[Nicey]

The saddest thing is that those plastic Chelsea fans we love to hate are vociferous in their support of Jose at the moment, whilst we have one of the most exciting managers in world football at the helm and its so quiet you can hear somebody fart in the Centenary.

Its a ****ing shocker !! I have now read 3 different articles from apologists and they can all go **** off ... We are too old .. so what if I want to head off .. some of us have things to do... heres a thing to do .. **** right off and dont come back

[vlahka]

Its a ****ing shocker !! I have now read 3 different articles from apologists and they can all go **** off ... We are too old .. so what if I want to head off .. some of us have things to do... heres a thing to do .. **** right off and dont come back

Completely agree. You'd think they'd have learned from when we won the CL in 2005. The players came out energized after hearing the crowd singing at half time and beyond, pushing them and backing them. Imagine what would of happened if the crowd was like now. The apologists need to get a clue. They're a toxin.

[Nicey]

Completely agree. You'd think they'd have learned from when we won the CL in 2005. The players came out energized after hearing the crowd singing at half time and beyond, pushing them and backing them. Imagine what would of happened if the crowd was like now. The apologists need to get a clue. They're a toxin.

entitled lazy gob****es that are an embarrassment to the club, I wish they would all just **** off... Nervin saying he is an Elder ... 40 ****ing 2 he is .. an Elder .. ????too embarrassed to sing because hes all old like ... get the **** ... serious gob****es on crack

[vlahka]

entitled lazy gob****es that are an embarrassment to the club, I wish they would all just **** off... Nervin saying he is an Elder ... 40 ****ing 2 he is .. an Elder .. ????too embarrassed to sing because hes all old like ... get the **** ... serious gob****es on crack

42?!! You mean I've got 2 years before I turn into a **** supporter?!

[Buzzo]

At the prices quoted, I'd be staying until the turn the flood lights off

I don't understand leaving sport early. Surely the whole point with sport is that anything can happen? You've got to see it out.

[Cormack74]

http://www.liverpoolecho.co.uk/sport/football/football-news/liverpool-fc-chief-executive-ian-10445146

Liverpool’s chief executive Ian Ayre has admitted the club struggles to get 12 or 13 year old fans into Anfield under the current ticketing structures.

The Reds boss was speaking at a major “soccer” event in New York’s Brooklyn district known as Blazer Con.

Taking part in a question and answer session with American author John Green, Ayre spoke about the issues facing the club.

Justin Block, associate sports editor at the Huffington Post, quoted several of Ayre’s responses from the stage on his Twitter feed, as did other delegates.

Ayre is quoted as saying: “We have the enviable position of selling out every game but not having the route in to have a 12 or 13 year old come. Local supporters groups want to discriminate against travelling fans to get more Scousers back in Anfield. Stadium renovation could help.”

Ayre also said the club were looking at initiatives to bring more young fans in like getting them to fill any empty seats after kick-offs.

Liverpool’s Main Stand redevelopment will bring around 8,500 more seats into Anfield next year.

Addressing the expansion, Ayre said: “We’re one of the biggest football clubs in the world and we should look like we are.”

He also appeared to recognise that there is a major attraction to supporting Liverpool which stretches beyond what is happening on the pitch.

“We feel like the culture (of Liverpool FC) has a bigger effect (on fan growth) than the football,” he said.

On the Liverpool Way, he added: “Being a Liverpool fan is more than football, it’s about being part of a family.”

Ayre told his audience that he was surprised at Liverpool’s lack of commercial activity when he arrived at the club.

“I was surprised about how underdeveloped commercially and how little there was for foreign fans.

“LFC didn’t seize the opportunity of the ‘Phoenix rising from the ashes’ of Istanbul.”

Ayre said that Istanbul was the best moment of his life, notwithstanding his wedding and child births and said every time he watches it “I still think we will lose”.

He also joked that his best memory of Liverpool was choosing them “instead of Everton” and said he would address the issue of fans leaving early by “locking the gates”.

Addressing Manchester United’s big following in America, he suggested convincing “all Manchester United supporters in America to get a vasectomy.”

At one point host Green simply suggested to Ayre that Liverpool “win the league!”

Ayre said: “I think people genuinely want to see LFC get back there. Anyone who thinks we don’t have the burning ambition to win the league is wrong.”

But he said that every game in the Premier League was difficult now because of the huge amount of money floating around the teams.

“There genuinely are no easy games now... With the money coming in.”

Ayre suggested that the strength of the Premier League was one possible reason why English teams are hurting in the Champions League .

“European football is a secondary product for us,” he said, which may surprise fans who have been brought up on a diet of European success.

But Liverpool’s senior administrator has clearly been impressed by Jurgen Klopp since his arrival at Anfield.

Ayre said he saw parallels to Shankly’s work and said he believed the German could continue the “good to great” model of player development.

[rodo]

Ayre is full of **** imo

[Chris]

He's a bellend. Discriminate? God forbid a few Liverpool kids get to go and watch Liverpool play in Liverpool eh?

At least he called us "supporters" this time and not "customers" I suppose.

[rodo]

He's a bellend. Discriminate? God forbid a few Liverpool kids get to go and watch Liverpool play in Liverpool eh?

At least he called us "supporters" this time and not "customers" I suppose.

[Keyser Soze]

A bigger Anfield should certainly help get more younger fans in.
The new Main stand will be a corporate prawn sandwich fan so don't expect much more singing/atmosphere there.
A new Anfied rd end may help, as @Liverpool said above this is where tickets should be bought on the day as opposed to fill it with season ticket holders or let fans buy in advance. Obviously LFC plc wont like that as it doesn't guarantee an income but this is one way you can't get more younger fans in.

[danperkins]

Yeah Ayre's a tosser, his face annoys me... never mind that **** he talks.

[Jaymo]

Mr Toad is such a tosser. Did he even listen to Klopp when he first signed? "we have to leave history behind us" and there he is, comparing him to Shanks.

[Frenchie]

http://www.liverpoolecho.co.uk/sport...e-ian-10445146

Liverpool’s chief executive Ian Ayre has admitted the club struggles to get 12 or 13 year old fans into Anfield under the current ticketing structures.

The Reds boss was speaking at a major “soccer” event in New York’s Brooklyn district known as Blazer Con.

Taking part in a question and answer session with American author John Green, Ayre spoke about the issues facing the club.

Justin Block, associate sports editor at the Huffington Post, quoted several of Ayre’s responses from the stage on his Twitter feed, as did other delegates.

Ayre is quoted as saying: “We have the enviable position of selling out every game but not having the route in to have a 12 or 13 year old come. Local supporters groups want to discriminate against travelling fans to get more Scousers back in Anfield. Stadium renovation could help.”

Ayre also said the club were looking at initiatives to bring more young fans in like getting them to fill any empty seats after kick-offs.

Liverpool’s Main Stand redevelopment will bring around 8,500 more seats into Anfield next year.

Addressing the expansion, Ayre said: “We’re one of the biggest football clubs in the world and we should look like we are.”

He also appeared to recognise that there is a major attraction to supporting Liverpool which stretches beyond what is happening on the pitch.

“We feel like the culture (of Liverpool FC) has a bigger effect (on fan growth) than the football,” he said.

On the Liverpool Way, he added: “Being a Liverpool fan is more than football, it’s about being part of a family.”

Ayre told his audience that he was surprised at Liverpool’s lack of commercial activity when he arrived at the club.

“I was surprised about how underdeveloped commercially and how little there was for foreign fans.

“LFC didn’t seize the opportunity of the ‘Phoenix rising from the ashes’ of Istanbul.”

Ayre said that Istanbul was the best moment of his life, notwithstanding his wedding and child births and said every time he watches it “I still think we will lose”.

He also joked that his best memory of Liverpool was choosing them “instead of Everton” and said he would address the issue of fans leaving early by “locking the gates”.

Addressing Manchester United’s big following in America, he suggested convincing “all Manchester United supporters in America to get a vasectomy.”

At one point host Green simply suggested to Ayre that Liverpool “win the league!”

Ayre said: “I think people genuinely want to see LFC get back there. Anyone who thinks we don’t have the burning ambition to win the league is wrong.”

But he said that every game in the Premier League was difficult now because of the huge amount of money floating around the teams.

“There genuinely are no easy games now... With the money coming in.”

Ayre suggested that the strength of the Premier League was one possible reason why English teams are hurting in the Champions League .

“European football is a secondary product for us,” he said, which may surprise fans who have been brought up on a diet of European success.

But Liverpool’s senior administrator has clearly been impressed by Jurgen Klopp since his arrival at Anfield.

Ayre said he saw parallels to Shankly’s work and said he believed the German could continue the “good to great” model of player development.

This is the problem..our CEO doesn't see himself running a sporting club for the fans , he sees himself as a corporate CEO growing revenue and selling a product/brand...and in the same breath discussing how to fill a few seats with local kids to ensure brand longevity..

What about winning things...

[Steve001]

This is the problem..our CEO doesn't see himself running a sporting club for the fans , he sees himself as a corporate CEO growing revenue and selling a product/brand...and in the same breath discussing how to fill a few seats with local kids to ensure brand longevity..

What about winning things...

I agree he will be focussed on being a corporate CEO and not running a sporting club for fans however whatever he were to be, his statement about European Football being secondary would still be factually correct because without good performance in the EPL (top 5 as it stands) there is no Europe, so the best finish in the EPL must be primary by default!