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    Americans to make new stadium 'even better'

    'bunker suites'?



    Liverpool's new owners, Tom Hicks and George Gillett, have ordered an urgent review of the club's new £215 million home to see if it is possible to make the proposed 60,000-seat stadium at Stanley Park even better.

    Chief executive Rick Parry is due to fly to Dallas next week to meet Hicks and Gillett, along with American architects HKS, who have been asked to look at Liverpool's designs to see what changes can be made.

    Among the ideas being considered 'bunker suites' – executive boxes built underground, with elevators to and from the seats in the stand above.

    The idea was developed by President George W Bush when he was joint owner of the Texas Rangers baseball team, which Hicks now owns, to offer a place for his father, who was President at the time, to watch games securely.

    More are planned for the ground at Arlington and at the 100,000-capacity stadium being built nearby for the Dallas Cowboys, which is due to open in 2009.

    Hicks revealed: "We met with HKS yesterday and we said, 'Here are the constraints, take a fresh look and see if there are other ideas we can incorporate on the inside that would make it more fan-friendly, produce more revenues and give more customer satisfaction', so they are coming up with ideas.

    "What we have to do is strike a balance between new ideas and Yankee ingenuity at the same time as protecting the traditions of Liverpool and Anfield. We're going to do that very quickly.

    "We kind of stumbled into the concept of the bunker suites. But it's essentially an underground living room where you can go down and have fine food, fine wine, big-screen TVs, and then go up and watch the pitch live."

    Hicks wants to replicate the way he has used sports stadiums to regenerate run-down areas of Dallas. He has done it with the American Airlines Centre, a £210 million arena which is home to the Dallas Stars and Mavericks.

    He also has plans to redevelop 1.2 million square feet of land next to the 49,000-capacity Arlington stadium into a leisure, retail and residential complex in a £260 million project, which will open in 2009.

    #2
    Among the ideas being considered 'bunker suites' – executive boxes built underground, with elevators to and from the seats in the stand above.
    WTF is that?!

    edit: American Airlines Centre
    Last edited by cobain; 10-02-07, 11:30 AM.
    Torres Fan Club Member #2, Lucas Leiva Fan Club Member #1

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      #3
      well I'm glad they are looking to make our proposed stadium better. from what i understood the new stadium would be stuck at 60,000 with no room to expand.


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        #4
        Originally posted by cobain View Post
        WTF is that?!

        edit: American Airlines Centre
        erm???A stadium???

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          #5
          I have no idea what a bunker suite is, but I would guess it will be like little apartments. A suite type room. Most likely I'm wrong though.

          Rangers might build bunker suites
          Under-stadium rooms command high premiums
          Dallas Business Journal - January 26, 2007by Don MuretStreet & Smith's SportsBusiness Journal

          Way under the bleachers: The Texas Rangers might add five underground suites near home plate at Ameriquest Field.
          View Larger The Texas Rangers are considering building five bunker suites that wrap behind home plate at Ameriquest Field. Also under consideration is the introduction of a new ultra-premium ticket package that would contain 16 field-level seats.

          The Rangers hired marketing consultant PC Sports and sports architect HKS, the firm that helped design the Arlington ballpark, to study the issue and determine the investment and revenue return, said Rick McLaughlin, Rangers executive vice president of business operations. If they give the Rangers the thumbs-up, construction would span the next two off-seasons and be completed for the 2009 season.


          Ameriquest Field opened in 1994 with one bunker suite to accommodate President George W. Bush, then the Rangers owner, and his family, according to team officials, and most people don't know it exists. It sits beneath the seating bowl and does not have views to the field.

          "Bush built one largely because his father was president at the time, and he stumbled into a great deal," said Tom Hicks, who inherited the box after buying the team in 1998. "You go upstairs to your seats."

          Twice the size
          The new bunkers would be twice the size of the original 500-square-foot unit, McLaughlin said. They also would have windows, HKS said. Hicks' hidden box, between home plate and the first-base dugout, contains a restroom and a small refrigerator.

          The downside to building event-level suites behind home plate is that they eliminate prime space for several rows of club seats in the ballpark's "sweet spot" for television cameras and "create separation between the field and the seating bowl," said Bruce Miller, an HOK principal.

          On the plus side, event-level suites can be big moneymakers for teams and are the most expensive piece of real estate in NBA arenas where corporate clients can whisk their guests to private hideaways tucked under the seating bowl for halftime hospitality.

          Mavericks owner Mark Cuban owns two of the five bunkers at American Airlines Center in Dallas, which cost $560,000 this season and carry annual 3% escalator clauses, said Brad Mayne, president and CEO of the arena's operating company. "They're becoming more commonplace," he said.

          The Ameriquest Field retrofit most likely would cost several million dollars and would involve removing chunks of seats and digging a hole to build the bunkers, new club seats and lounge space.

          "It depends on the original construction of space -- if it's found space or if it's structured already," Miller said.

          Building more suites in Dallas-Fort Worth would further solidify the region's ranking as the top market for suite inventory in the country. It is No. 1 by a wide margin, said Bill Dorsey, executive director for the Association of Luxury Suite Directors.
          Last edited by PeachSalsa; 10-02-07, 01:01 PM.

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            #6
            Originally posted by Parm View Post
            well I'm glad they are looking to make our proposed stadium better. from what i understood the new stadium would be stuck at 60,000 with no room to expand.
            I really, really, really hope the capacity is not stuck at 60, I am sure we could sell more, There is no reason within the next 5yrs being able to get more fans than scum week in, week out
            _____________________________________

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              #7
              theyre rooms UNDER the stadium
              leaving more room in the actual stadium
              lifts go from the rooms up to the seats
              Parry is a clown. En Rafa que confiamos

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                #8
                Think it sounds clever, it's all a way of maximising the space, council will probably put the kibosh on it tho.
                Thomas Hicks Senior

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                  #9
                  At least the hospitality will be 'out the way' if we utilize 'bunkers' and wont take up room inside the actual stadium.

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                    #10
                    Originally posted by red g View Post
                    I really, really, really hope the capacity is not stuck at 60, I am sure we could sell more, There is no reason within the next 5yrs being able to get more fans than scum week in, week out

                    Stop deluding - its never happened before and it may never do. Scum have a huge following throughout their torrid history

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                      #11
                      Originally posted by red g View Post
                      I really, really, really hope the capacity is not stuck at 60, I am sure we could sell more, There is no reason within the next 5yrs being able to get more fans than scum week in, week out


                      I have a reson for you mate.

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                        #12
                        its absolutely stupid if the new stadium dosent have room for expansion, you never know whats going to happen in the future, what are we gonna do if need more capacity build yet another stadium!

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                          #13
                          Originally posted by Parm View Post
                          well I'm glad they are looking to make our proposed stadium better. from what i understood the new stadium would be stuck at 60,000 with no room to expand.
                          Originally posted by red g View Post
                          I really, really, really hope the capacity is not stuck at 60, I am sure we could sell more, There is no reason within the next 5yrs being able to get more fans than scum week in, week out
                          Originally posted by mikeg View Post
                          its absolutely stupid if the new stadium dosent have room for expansion, you never know whats going to happen in the future, what are we gonna do if need more capacity build yet another stadium!
                          Maybe you guys think the 473 threads on this subject on this site and KT over the least five years have all been a wind-up? As one of our new owners' powerful friends might say, "read my lips. There is NO WAY the new stadium capacity could be increased or the fundamental design changed without re-applying for planning permission and that would take another five years..."

                          There is a light that never goes out. RIP Alan "Mally" Johnston and the 96. YNWA.

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                            #14
                            Originally posted by mikeg View Post
                            its absolutely stupid if the new stadium dosent have room for expansion, you never know whats going to happen in the future, what are we gonna do if need more capacity build yet another stadium!
                            too right mate! it would be a major gaffe if they built the new stadium with no room for expansion later. all that does is say that the club aren't thinking long term, just quick fixes. united have been slowly expanding OT over the last few years and i'm in no doubt that they'll continue. apparently there's enough wiggle room to go beyond 80k. that's massive and will keep them well ahead of us for years to come.

                            interesting fact about OT: Development was completed in 1909, and its inaugural game was played against Liverpool F.C., resulting in a 4-3 win for the visitors.

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                            that'll only make it harder.

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                              #15
                              Originally posted by Bari View Post
                              Stop deluding - its never happened before and it may never do. Scum have a huge following throughout their torrid history
                              Scum have fractionally more supporters in the UK, while we have the most european support. I dont see why we couldn't sell as many seats, w have never had the capacity to test if we could outsel the mancs in fairness. If more seats were available, more people woud also try and get seats.
                              Bill shankly to Tommy Smith after he'd turned up for training with a bandaged knee:
                              'Take that poof bandage off, and what do you mean YOUR knee, it's LIVERPOOL'S knee !'

                              "Sorry, boss, I should have kept my legs together," said Lawrence. "No, Tommy, your mother should have kept her legs together!," replied Shankly.

                              * After Tommy Lawrence had let in a fluke goal between his legs

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