Originally posted by kurtangle01
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Whilst LFC like any club has to be run as any business would, it essentially was operated by football criteria rather than business. By that I mean everything was done to make the club successful on the pitch. Decisions were taken to maximise the chances of success on the pitch. It was football 1st, business 2nd.
Now its the other way round. Every decision is made with the aim of making money rather than winning trophies. Often those 2 aims are one and the same, but often they aren't.

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